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Defining Words: Domain Name

In part 1 of our Defining Words series, we will answer the question, “What is a domain name?” (or maybe more accurately, “Do I even care?”)

What is a Domain Name?

A domain name is the website address that you use to access a website. Example: the domain name for this website is bloggo.me.

How do I get a Domain Name?

Getting a domain name is easy. They are purchased at a domain registrar, generally for $10-$20 per year. Bloggo Media can help by dealing with the domain registrar for you so you don’t have to.

Tips for Choosing a Domain Name

Here are three tips you should follow:

  1. Shorter is better – generally, shorter is easier for people to remember and type. Sometimes the shortest domain names are not available, but you should strive to choose the most concise domain name that is available.
  2. Avoid Initials – if your church’s name is First Baptist Church of Bigtown, using fbcob as your website address probably isn’t wise. Though the initials are shorter, they are also harder for people to remember.
  3. Make Sure it Describes your Church – typically this means put your church name in the domain name. You are going to be putting your website address on flyers, bulletins, and emails. Make sure the domain name is good advertising for your church and not totally random and irrelevant to your church.

Of course these are just suggestions to help find the perfect domain name. If Bloggo Media can be of any assistance with choosing or purchasing a domain name, please contact us.

Finally, Why Should I Care?

Your domain name is the first thing people see related to your website. Its like the curb appeal of the web world. It will be posted on flyers and bulletins and will be announced from the pulpit. Strive for good curb appeal and impress people before they  even see your website.

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